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The sign was meant to deter people from climbing the fence.
To prevent someone from doing something by making them feel afraid or worried.
The loud alarm was designed to deter thieves from breaking in.
High fines can deter drivers from speeding.
Warnings about the storm may deter people from going outside.
deter crime
deter someone from doing something
deter potential offenders
discourage
prevent
dissuade
High prices can deter customers from buying the product.
To discourage someone from taking action by showing them the negative consequences.
Rain can deter people from going outside.
A bad review might deter new customers.
Fear of failure can deter students from trying new things.
deter crime
deter investment
deter someone from doing something
discourage
prevent
dissuade